Bayer Access Monthly Email Digest

As part of their corporate CRM program, Bayer Consumer Health sent out monthly email newsletters with deals, pertinent information for different demographics, and links to their various brand sites.

Fully aware of the potential for these emails to get lost in user’s inboxes, our clients had a few goals in mind, to develop a template that; had a cohesive branded look while being flexible, felt human and relatable, and could be easily skimmable.